Thomson Rueters: Serengeti
Thomson Reuters, lead generation video
Launching a sector-shifting product with video.
Serengeti is the most successful e-billing and matter management solution for legal professionals worldwide, and lives up to it’s unique name. We teamed up with Turnstyle to create a short 2 1/2 D motion graphics piece for Serengeti to present it’s debut as recently acquired by information giant Thomson Reuters.
The Serengeti brand, while a serious subject matter, has an established presence and strategy that embraces the vibrant metaphor of the African plains. We brought this to life highlighting the evolution and achievements of Serengeti.